With approximately 50% of the drinking water in the United States coming from rivers, the need for clean water touches the lives of millions of Americans each and everyday.

From waterway cleanups to organizing educational programs, there are countless ways to learn how to protect local rivers.  Through a Rivers Awareness Partnership™ program with American Rivers and River Network, Tom’s of Maine is looking to support and honor people that take an active role in their communities.

This year, the partnership focuses on “river heroes” who help improve water quality and inspire others to become involved.  To salute these local citizens, Tom’s of Maine is launching its first-ever ‘River Stories’ Video Contest.  The contest invites people to share their river preservation projects online as a way to draw attention to local efforts and volunteer opportunities.

How to Enter:
Now through October 31, 2008, river supporters are invited to create their own, original video that demonstrates how they are making a positive impact on the rivers in their community.  Here are the simple steps to enter:

Document a local river story on video. Log onto our website and click on ‘River Stories Video Contest ’ link to complete the online entry form. Visit YouTube to set up a free account and confirm login information. A valid email address is required to create an account

Go to our YouTube contest page and click JOIN THIS GROUP to submit the entry. Video entries should not exceed 10 minutes and/or 100 MB in size, and must comply with YouTube submission guidelines

For complete contest rules visit the official Tom's of Maine website.
 
Grand Prize:
One grand prize winner will be awarded a 2008 Toyota Prius Hybrid.

For more information in the River Awareness Partnership, follow the jump.

» Tom's of Main (Rivers Awareness Partnership)