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Posted by Pinky Bean
on April 15, 2008 7:42 AM
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Filed Under: Clothes, Shopping |
Banana Republic is not only donating one per cent of all online and in-store sales from April 22 through April 27 to Public Land, the retail chain has also introduced a line of clothing made with sustainable materials such as bamboo and organic cotton.
A word of caution to those seeking solely organic clothing: it seems only a small portion of some of the clothing items is actually composed of organic materials. The sleeveless ribbed tank top is made of 87% cotton, 8% spandex and 5% organic cotton. And since the tank is the only item labeled as eco-friendly currently available for viewing on the website, only time will tell how sustainable the collection actually is, as other pieces are eventually released.
Though Banana Republic may have some work to do on their clothing before accurately being able to label it "green" (shouldn't at least half of the material be organic to qualify as eco-friendly?), the company is introducing other green measures to the business. The shopping bags you receive when shopping in one of their stores contains 15% recycled material and the shoe boxes are made from 50% recycled material. Eventually the ticket tags attached to clothing will be made of 100% recycled material as well.
Retail locations now use energy-efficient halogen bulbs and flooring made from wood from sustainable forests certified by the Forest Stewardship Council. The company also plans to install a solar energy system in their Fresno, California distribution center. Since introducing green practices, the company claims to have achieved a 41% overall energy savings.
Though their tank top efforts may be a little weak, the company seems to be moving in the right direction by at least attempting to introduce some other eco-friendly initiatives. Hit the jump to learn more about Banana Republic's green efforts.
» Banana Republic (Official Site)