MAC cosmetics are amongst some of my bigger vices in life. I may be able to count on one hand the number of times I’ve been able to visit their counter (or store) and walk away without buying something. Needless to say, I was thrilled when I first started using their products and learned of the Back to MAC program.

The program is an initiative to encourage customers to recycle cosmetic containers. For every six primary packaging containers brought to a MAC counter or returned through MAC Cosmetics Online, you will receive a free lipstick. Some independent MAC stores even offer you a choice between a complimentary lipstick, eyeshadow or lipgloss. Be sure to check with the store you visit to verify what they offer.

MAC then ensures the returned containers are distributed to appropriate waste management centers. In case you’re wondering, primary packaging is the container that actually holds the makeup (secondary packaging would be the paper box or wrapping) and if you still aren’t sure, you can visit their website to ensure your containers are eligible for the program. In their ongoing commitment to the environment, the company also uses minimal packaging and recycled paper in their offices, manufacturing and distribution facilities. As well, vegetable-based inks are used for printing when possible.

As if MAC needed to give me another reason besides the fantastic quality of their products, to spend more of my hard-earned money there.

» MAC Cosmetics (Official Site)